QUICKLINKS AND VIEW OPITONS
Milk can no longer be advertised in the U.S. for weight loss
Friday, May 18, 2007 1:07 am Email this article
Milk can no longer be advertised or marketed in the U.S. as a way of helping you lose weight according to a letter dated May 3rd, 2007 sent from the Federal Trade Commission (FTC) who has looked into the matter as being a false advertising claim. Research on Dairy and Weight Loss
Research by Michael Zemel who has received $1.7 million from the National Dairy Council
Research from Michael Zemel, a professor of nutrition and medicine at the University of Tennessee, has suggested that dairy calcium helps to lower body weight and prevent weight gain, however, Zemel has accepted nearly $1.7 million in research grants from the National Dairy Council which some say makes him biased.
Petition for False Advertising
Physicians Committee for Responsible Medicine filed petition with the FTC
A group called the Physicians Committee for Responsible Medicine filed a petition with the FTC saying that the ads were false advertising.
This information was taken from a report by the Associated Press and from the Chicago Tribune.
Comments: Research suggests milk may prevent weight gain, but not cause weight loss
The research suggests to me that in adults, consuming low fat dairy, such as low fat milk and low fat yogurt, might help to prevent weight gain, but does not look very promising for causing weight loss.
Studies about milk and body weight
Studies about milk and body weight can be found here.
Kerr, J. FTC Says Milk Ads Under Fire Are Ending : FTC Says Ad Campaign That Suggested Milk Could Help With Weight Loss Is Ending. Associated Press, 2007 May 10.
Dairy industry halts weight loss ads. Chicago Tribune. 2007 May 18.
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